• CGFX Launches a Platform for Developing Dynamic Websites

For immediate release

CGFX Software Launches a Software Platform for Developing and Managing Dynamic Websites

Press Release

REHOVOT, Israel - November 22,2005. CGFX Software announces today the launch of WSCraft, a powerful content management system that brings a new dimension to the Website development and Web content management market.

WSCraft is intended for one of the principal unsatisfied niches of the modern Internet: Web designers who wish to build dynamic Websites, but have no programming skills. This development platform enables designers armed solely with HTML basic skills to create full-featured database-driven Websites in a fast, easy and cost-effective manner.

Thomas Bakanidze, the WSCraft chief architect, says, "More demanding customer requirements lead Web design studios to the need to develop complicated Websites with dynamically updated content and sophisticated management features. However, traditional technologies available on the market today leave designers no choice but to deal with scripting, databases, data processing, content extraction and other technical issues. The WSCraft charm is in ability to free designers mind from these aspects of Web development and let them completely focus on the true work ? create graphic design."

WSCraft provides comprehensive technologies and tools that automate and simplify most of the designer's tasks. This software enables users to continue using HTML editors programs they like more but makes designers' work painless and enjoyable.

The key features include:

• Work independently on content creators.
• Create, customize and tailor graphic design to specific pages (potentially, each page can have its own design).
• Build, manage and easily change Website map of any complexity (there are no limitations on the nested levels).
• Arrange any page layout without worrying about content extraction.
• Manipulate content presentation in an extremely flexible and easy manner.
• Create custom content presentations.
• Control data output.
• Assemble pieces of content extracted from multiple pages into compound pages.
• Reuse content and create reusable content pieces.

Though the WSCraft primary market is Web designers and studios, this software also meets the needs of other Internet users, such as business owners and home users. After the Website development is finished, WSCraft lets non-technical users to create, manage and publish Web content in an extremely flexible, easy and fast manner.

For instance, WSCraft provides these users with a comprehensive suite of tools for:

• Creating and editing content.
• Personalizing content for specific audiences.
• Creating and managing multilingual content.
• Building and maintaining connections among the Website content.
• Easy download lists building.
• Configuring and managing shopping carts.
• Optimizing Websites for search engines.
• Integrating membership managed by popular Web forum packages. The current version supports built-in integration with phpBB, vBulletin, Invision, and Simple Machines.

WSCraft has a Web browser based interface, which means that users can manage their Websites wherever they are located.

Pricing and Availability

WSCraft is distributed in the following editions: Unlimited Edition, Premium Edition and Home Edition. WSCraft has a list price starting from $99 per domain. Discounts, upgrade pricing for existing customers, and volume discounts are also available. WSCraft can be ordered through the product Website http://www.wscraft.com.

The trial version can be obtained by contacting a CGFX Group representative, at +972 8 947 1171, by sending e-mail to jeff@wscraft.com, or by visiting the product Website, http://www.wscraft.com.

About CGFX Software

CGFX Software is one of the leading providers of cost-effective integrated solutions for content management. The company focuses on software development that combines the power, flexibility, and performance of high-end systems with the price of low-end software.

CGFX Software is a division of CGFX Studios. CGFX Studios is a member of CGFX Group.

WSCraft is a trademark of CGFX Software.

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